CRM Campaign Executive - Salesforce Marketing Cloud

experian· Marketing and Communications
📍 gb📍 London📍 London, , United KingdomFull time

About this role

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.

Internal Grade E/EB9

Job Description

Experian Consumer Services looking for a CRM Campaign Executive to join our D2C marketing function to help shape the future of customer engagement by crafting seamless customer journeys and delivering impactful campaigns.

This is a Hybrid, London-based role (40% in the office) reporting to the Head of CRM Data & Operations

 

What You'll Do

  • Lead the end-to-end email deployment process – from planning and execution to testing and delivery. You will ensure campaigns and triggered communications go out on time, every time.
  • Design and execute multi-channel customer journeys using Salesforce Marketing Cloud (Journey Builder), you will align messaging across email, SMS, push notifications, and more.
  • Champion customer-centricity by embedding fair treatment and regulatory compliance into every campaign.
  • Build and maintain responsive, accessible HTML email templates with dynamic content, using tools like Taxi for Email and Litmus for testing.
  • Continuously optimise campaigns through A/B testing, performance analysis, and actionable insights.
  • Be the subject matter expert on email best practices, design trends, and innovations in CRM and marketing automation.
  • Collaborate cross-functionally with creative, data, and product teams to deliver high-impact campaigns that drive engagement and conversion.

Qualifications

  • Proven experience in CRM and B2C campaign management, with a strong grasp of customer lifecycle marketing.
  • Hands-on experience with a CRM tool such as Salesforce Marketing Cloud, Journey Builder, and dynamic content.
  • Proficiency in HTML for email focused on design and accessibility
  • Data-drive – you love using insights to improve targeting, segmentation, and performance.
  • Familiarity with tools like Taxi for Email, Litmus, and SFMC.
  • AI literacy

Additional Information

Benefits include:-

  • Great compensation package and discretionary bonus plan
  • Core benefits include pension, bupa healthcare, sharesave scheme and more!
  • 25 days annual leave with 8 bank holidays and 3 volunteering days. You can also purchase additional annual leave.

Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces™ 2025 (Fortune Global Top 25), Great Place To Work™ in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why. Experian is also proud to be an Equal Opportunity and Affirmative Action employer. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

Recruitment Fraud Awareness - Experian's recruitment process is conducted only through authorised channels. Recruitment communications will only be sent from an @experian.com email address. Experian will never ask candidates to make any payment as part of an application, interview, assessment, onboarding, or recruitment process. To apply for roles or verify opportunities, please visit experian.com/careers.

Experian Careers - Creating a better tomorrow together

Find out what its like to work for Experian by clicking here

Frequently Asked Questions

Is the salary disclosed for the CRM Campaign Executive - Salesforce Marketing Cloud position at experian?
The salary for this CRM Campaign Executive - Salesforce Marketing Cloud role at experian is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the CRM Campaign Executive - Salesforce Marketing Cloud position at experian located?
This CRM Campaign Executive - Salesforce Marketing Cloud role at experian is based in gb, London, London, , United Kingdom. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the CRM Campaign Executive - Salesforce Marketing Cloud role at experian full-time or part-time?
This is listed as a Full time position. It is posted as a CRM Campaign Executive - Salesforce Marketing Cloud role in the Marketing and Communications department at experian.
Which team or department does the CRM Campaign Executive - Salesforce Marketing Cloud at experian belong to?
This CRM Campaign Executive - Salesforce Marketing Cloud position is part of the Marketing and Communications department at experian. See the full job description for more information about the team structure and responsibilities.
How do I apply for the CRM Campaign Executive - Salesforce Marketing Cloud position at experian?
Click the "Apply Now" button on this page. You will be redirected to experian's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the CRM Campaign Executive - Salesforce Marketing Cloud job at experian posted?
This CRM Campaign Executive - Salesforce Marketing Cloud position at experian was posted on Jul 23, 2026. Apply as soon as possible — early applications are often reviewed first.