CRM Associate

Angkas· Marketing
📍 Makati City, Metro Manila, PhilippinesFull time

About this role

The CRM Associate supports new user acquisition and activation by executing onboarding and early-lifecycle CRM campaigns. This role focuses on increasing first booking conversion and accelerating the journey from install to repeat usage through well-timed and well-executed CRM communications.

The role is execution-heavy and ideal for a detail-oriented marketer who wants to build a strong foundation in CRM, lifecycle marketing, and analytics.

Key Responsibilities

New User Onboarding & Activation

  • Execute CRM journeys guiding users from:
    • App install to first booking
    • First booking to second booking
  • Deploy onboarding campaigns that educate users on app USPs, pricing, and key features
  • Support first-ride incentive and welcome offer execution

CRM Campaign Execution

  • Build, QA, and launch CRM campaigns across push notifications, in-app messages, and other available channels
  • Ensure correct segmentation, eligibility, and timing of campaigns
  • Coordinate with the Senior CRM Manager on campaign logic and priorities

Promo Execution Support

  • Assist in setting up and validating promo logic using promo tools
  • Ensure new user offers are applied correctly and only to intended segments
  • Support QA and monitoring during campaign launches

Reporting & Optimization Support

  • Track and report key activation metrics such as:
    • First booking rate
    • Time to first booking
    • First to second booking conversion
  • Identify drop-off points and share insights for optimization
    • 1–3 years of experience in CRM, digital marketing, or growth roles
    • Familiarity with CRM tools (MoEngage or similar preferred)
    • Strong attention to detail and execution discipline
    • Basic understanding of funnels, segmentation, and performance metrics
    • Strong coordination and communication skills

  • Why join Angkas?
    • Freedom of work
    • Work-life balance
    • Free meals and use of gym
    • Opportunities for promotion
    • Competitive salary
    • Pay raise
    • Start-up environment
    • Multi-cultural and Agile work environment
    • Diversified use of technology

Frequently Asked Questions

Is the salary disclosed for the CRM Associate position at Angkas?
The salary for this CRM Associate role at Angkas is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the CRM Associate position at Angkas located?
This CRM Associate role at Angkas is based in Makati City, Metro Manila, Philippines. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the CRM Associate role at Angkas full-time or part-time?
This is listed as a Full time position. It is posted as a CRM Associate role in the Marketing department at Angkas.
Which team or department does the CRM Associate at Angkas belong to?
This CRM Associate position is part of the Marketing department at Angkas. See the full job description for more information about the team structure and responsibilities.
How do I apply for the CRM Associate position at Angkas?
Click the "Apply Now" button on this page. You will be redirected to Angkas's official application portal hosted on workable where you can submit your application directly.
When was the CRM Associate job at Angkas posted?
This CRM Associate position at Angkas was posted on Jun 9, 2026. Apply as soon as possible — early applications are often reviewed first.