Product Marketing Manager
Pharmlogic
Category Marketing Manager, IN Apparel
Amazon· Marketing & PR
About this role
Amazon.in Fashion team is seeking a creative, analytical, and highly motivated Category Marketing Manager to develop, execute, and evaluate merchandising, marketing, and site experience.
1.The successful candidate for this high impact role should :
2.Own all key traffic drivers for the category/ line of business, and work as a category advocate with central traffic teams.
3.Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business.
4.Analyze customer cohorts and drive initiatives to improve growth key cohorts.
5.Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing.
6.Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives.
7.Develop the category’s style guidelines, merchandising calendar, promotions, and packages for brand promotions.
8.Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal.
9.Present to senior management externally and internally.
10.Drive customer lifecycle management activities including customer acquisition, retention to drive growth
11,Do planning for category marketing P0 metrics and budget
12.Drive monetization of marketing inventory to scale engagement with brands and grow them
Meet business goals while ensuring a top-notch customer experience.
1.The successful candidate for this high impact role should :
2.Own all key traffic drivers for the category/ line of business, and work as a category advocate with central traffic teams.
3.Possess a deep understanding of all traffic-driving mechanisms (Onsite merchandising, Search, Social media, Push notifications, Performance marketing etc.) and actively engaging in optimization of those channels for the business.
4.Analyze customer cohorts and drive initiatives to improve growth key cohorts.
5.Collaborate with internal teams and brands to drive experiments on brand funded coupons, gamification and influencer marketing.
6.Conduct in-depth analyses to determine program effectiveness, continuously improving programs and site initiatives.
7.Develop the category’s style guidelines, merchandising calendar, promotions, and packages for brand promotions.
8.Audit traffic funnel and provide weekly/ monthly insights on gaps to topline goal.
9.Present to senior management externally and internally.
10.Drive customer lifecycle management activities including customer acquisition, retention to drive growth
11,Do planning for category marketing P0 metrics and budget
12.Drive monetization of marketing inventory to scale engagement with brands and grow them
Meet business goals while ensuring a top-notch customer experience.
Basic qualifications
- 3+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience using Microsoft Excel to manipulate and analyze data
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Preferred qualifications
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
Frequently Asked Questions
Is the salary disclosed for the Category Marketing Manager, IN Apparel position at Amazon?
The salary for this Category Marketing Manager, IN Apparel role at Amazon is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Category Marketing Manager, IN Apparel position at Amazon located?
This Category Marketing Manager, IN Apparel role at Amazon is based in Bengaluru, Karnataka, IND. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Category Marketing Manager, IN Apparel role at Amazon full-time or part-time?
This is listed as a full time position. It is posted as a Category Marketing Manager, IN Apparel role in the Marketing & PR department at Amazon.
Which team or department does the Category Marketing Manager, IN Apparel at Amazon belong to?
This Category Marketing Manager, IN Apparel position is part of the Marketing & PR department at Amazon. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Category Marketing Manager, IN Apparel position at Amazon?
Click the "Apply Now" button on this page. You will be redirected to Amazon's official application portal hosted on amazonjobs where you can submit your application directly.
When was the Category Marketing Manager, IN Apparel job at Amazon posted?
This Category Marketing Manager, IN Apparel position at Amazon was posted on Aug 17, 2026. Apply as soon as possible — early applications are often reviewed first.
Category Marketing Manager, IN Apparel
Amazon
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