Category Development Leader – Convenience (Snacking) - fixed term for 18 months
mars· Mars GmbH
About this role
Job Description:
Brands: M&M’S®, SNICKERS®, TWIX®, EXTRA®, SKITTLES®
As the Category Development Leader – Convenience (fixed term for 18 months), you will drive the growth strategy for our iconic Snacking brands across high-impulse retail channels (petrol stations, kiosks, and smart stores). You will turn shopper insights and market data into actionable assortment, shelf, and checkout strategies—serving as a trusted category advisor to key retail partners in Germany.
What would be your key responsibilities?
- Shopper Insights & Strategy: Analyze shopper behavior to create actionable growth plans, lead our Checkout Champion initiatives, and leverage AI-driven analytics to unlock new category insights.
- Customer Partnerships: Partner directly with leading Convenience retailers to co-create tailored growth strategies, positioning Mars as the go-to category expert.
- Assortment & Planograms: Develop channel-specific layout and space recommendations to optimize shopper navigation and maximize impulse buying.
- In-Store Execution ("Perfect Store"): Advise on Picture of Success (PICOF) standards for the Convenience sector to ensure flawless execution at the point of sale.
- Cross-Functional Alignment: Connect Key Account Management and Brand/Portfolio teams to ensure category insights shape commercial discussions.
What are we looking for?
- Proven track record in Category Management / Category Development within FMCG
- Prior experience in Key Account Management or customer-facing commercial roles is a strong plus.
- Analytical Skills: Proficiency in market data (e.g., NielsenIQ, scan data) with the ability to turn data into compelling business stories; eager to explore AI tools.
- Communication & Influence: Proven ability to build trusted relationships and influence both internal teams and external retail partners.
- Languages: Business fluency in both German and English (written and spoken).
What can you expect from Mars?
- Work with diverse and talented Associates, all guided by the Five Principles.
- Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
- A strong focus on learning and development support from day one, including access to our in-house Mars University.
- An industry competitive salary and benefits package, including company bonus.
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Frequently Asked Questions
Is the salary disclosed for the Category Development Leader – Convenience (Snacking) - fixed term for 18 months position at mars?
The salary for this Category Development Leader – Convenience (Snacking) - fixed term for 18 months role at mars is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Category Development Leader – Convenience (Snacking) - fixed term for 18 months position at mars located?
This Category Development Leader – Convenience (Snacking) - fixed term for 18 months role at mars is based in DEU-Baveria-Unterhaching. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Category Development Leader – Convenience (Snacking) - fixed term for 18 months role at mars full-time or part-time?
This is listed as a Full time position. It is posted as a Category Development Leader – Convenience (Snacking) - fixed term for 18 months role in the Mars GmbH department at mars.
Which team or department does the Category Development Leader – Convenience (Snacking) - fixed term for 18 months at mars belong to?
This Category Development Leader – Convenience (Snacking) - fixed term for 18 months position is part of the Mars GmbH department at mars. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Category Development Leader – Convenience (Snacking) - fixed term for 18 months position at mars?
Click the "Apply Now" button on this page. You will be redirected to mars's official application portal hosted on workday where you can submit your application directly.
When was the Category Development Leader – Convenience (Snacking) - fixed term for 18 months job at mars posted?
This Category Development Leader – Convenience (Snacking) - fixed term for 18 months position at mars was posted on Sep 23, 2026. Apply as soon as possible — early applications are often reviewed first.
Category Development Leader – Convenience (Snacking) - fixed term for 18 months
mars
You'll be redirected to mars's official application page on Workday.