Associate Marketing Director - Adult Nutrition
About this role
JOB DESCRIPTION:
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
Our nutrition business develops science-based nutrition products for people of all ages, from helping babies and children grow, to keeping adult bodies strong and active. Millions of people around the world count on our leading brands – including Similac®, PediaSure®, Pedialyte®, Ensure® and Glucerna® – to help get the nutrients they need to live their healthiest life.
Working at Abbott
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:
• Career development with an international company where you can grow the career you dream of.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
The Opportunity
As the Associate Marketing Director – Adult Nutrition, you will create and align strategies, priorities, and execution with the mission and vision of both ANI Philippines and the Adult Nutrition portfolio of brands. You will develop and direct marketing plans to grow the category, increase market share, strengthen competitive positioning, and improve profitability while leading the Adult Nutrition marketing team to achieve or exceed annual sales and profit goals.
What You’ll Do
• Contribute as an active member of the extended leadership team to overall business planning and decision-making.
• Develop annual marketing plans and best-in-class execution for assigned brands and the Adult Nutrition portfolio, leveraging brand understanding, consumer insights, healthcare professional insights, and market analysis.
• Develop the ANI Philippines Hospital strategic plan to drive continued share growth and scientific leadership in hospitals, influence adoption of adult nutrition, and strengthen downstream consumer engagement.
• Measure, analyze, and report business performance while assessing the relevance and value of marketing initiatives to improve return on investment and prioritize growth drivers.
• Partner with Sales to develop and implement ethical marketing strategies and tools that increase healthcare professional adoption and recommendation share.
• Develop partnerships within the KOL community and build advocacy among physicians and key stakeholders.
• Assess competitive strategies and market insights to identify opportunities and maximize growth within the Adult Nutrition category in the Philippines.
• Provide leadership, guidance, and expertise to the brand team within a dynamic matrix organization while supporting capability development and career growth.
• Control the portfolio marketing budget through rigorous tracking and prioritization to deliver business plan commitments.
• Interact effectively with executive leadership, area and central teams, regulatory bodies, agencies, customers, vendors, and suppliers.
• Oversee the development and execution of annual marketing plans with clear KPIs and participate in presentations to senior management.
• Lead the monthly S&OP process for Adult Nutrition brands and implement corrective actions when necessary to achieve sales and marketing objectives.
• Foster cross-functional collaboration with Ethical Sales, Trade Sales, Finance, and other functions to ensure successful implementation of marketing programs.
• Build organizational capability through succession planning and individual development plans.
Requirements
• University degree.
• 10+ years of experience at an OTC company, including experience with healthcare professionals and direct-to-consumer marketing; FMCG experience is a plus.
• Strong knowledge of Brand & Portfolio Strategy.
• P&L responsibility experience.
• Strong understanding of business operations.
• Demand Forecasting expertise.
• Budget Management experience.
• Organization Development capability.
• Demonstrated strengths in driving results, planning and organizing, risk-taking, conceptual thinking, analytical thinking, strategic orientation, decisiveness, interpersonal understanding, and developing others.
Location
This position is based in the Philippines.
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Marketing Support
DIVISION:
ANI International Nutrition
LOCATION:
Philippines > Taguig City : Venice Corporate Center
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
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