Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP

nike· NIKE Retail UK
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📍 LONDON OFFICE

About this role


Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP

Start Date : October 2026

Do you know, what we are missing to create the best retail team on the globe? Someone like YOU! 

In our NIKE Retail Stores we use special job names for our positions: an Assistant Store Manager is called "Assistant Head Coach",

Join the NIKE, Inc. team! 

We're seeking an exceptional store leader to lead Nike by You, Jersey by You and Nike Store Running Lab within the new London Flagship, creating premium, personalised experiences that connect sport, culture and innovation. This role will drive the strategy and execution of Signature Services, partnering across store, city and EMEA teams to deliver consumer engagement, service excellence and business impact.

As an Assistant Store Manager – Signature Services you are: 

  • Develop and lead the Signature Services strategy across Nike by You, Jersey by You and Nike Store Running Lab, creating a seamless and differentiated consumer experience.
  • Align store leadership, Athletes, Coaches, London city teams and EMEA partners around a shared vision for premium, personalised service.
  • Drive successful launch and ongoing evolution of services through continuous testing, learning and innovation.
  • Create culturally relevant experiences that connect with London's sport, style and youth culture communities.
  • Elevate service excellence through exceptional execution, storytelling, creativity and product integration.
  • Partner cross-functionally to deliver scalable service models that drive consumer engagement and business impact.
  • Own the seasonal services calendar, linking experiences to campaigns, product launches, community activations and key brand moments.
  • Manage external partners and agencies to enhance service delivery, consumer experiences and brand storytelling.
  • Share consumer insights, performance trends and best practices to shape the future of Signature Services across EMEA and Global markets.

What you get:

  • Attractive salary that evolves with the market and experience
  • Opportunity on receiving quarterly bonus payments
  • Attractive online and in-store employee discounts
  • Attractive Benefits Package, Pension & Share scheme
  • Exciting development and career opportunities
  • Regular training on leadership, sales and products
  • A dynamic and motivating environment which values Diversity, Equity & Inclusion (DE&I)
  • Staff dress to represent NIKE and foster our team spirit
  • Access to sports activities
  • Opportunities to participate in unique NIKE moments

What you bring:

  • A passion for NIKE and/or love of sport
  • Some experience in retail and/or leadership positions
  • Very good command of English language (written and spoken)
  • Experience and competency in serving exceptional consumer service
  • Ability to coach and develop a strong team
  • Strong focus on communication
  • Flexibility to work in shifts and on weekends

Watch this video to find out about the atmosphere in our stores and learn more about our store traditions.

Did we arouse your interest and do you want to support us on our mission “To bring inspiration and innovation to every athlete in the world.”? Apply now, easy way online. We are waiting for you!

Frequently Asked Questions

Is the salary disclosed for the Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP position at nike?
The salary for this Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP role at nike is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP position at nike located?
This Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP role at nike is based in LONDON OFFICE. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP at nike belong to?
This Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP position is part of the NIKE Retail UK department at nike. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP position at nike?
Click the "Apply Now" button on this page. You will be redirected to nike's official application portal hosted on workday where you can submit your application directly.
When was the Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP job at nike posted?
This Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP position at nike was posted on Sep 3, 2026. Apply as soon as possible — early applications are often reviewed first.
Assistant Store Manager – Signature Services – NEW LONDON FLAGSHIP
nike
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