Assistant Manager, Ecommerce, APAC & ME (Contract)

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📍 Singapore, SingaporeFull time

About this role

Position Summary

Samsonite Brands is rapidly expanding our portfolio of brands’ (Samsonite, American Tourister, Gregory, Hartmann, Kamiliant, High Sierra, Lipault, etc.) Ecommerce business across the Asia Pacific & Middle East region. To support this strategic business, we are looking for a Regional Assistant Ecommerce Manager to join our team.

 

This regional role will be responsible for driving the Ecommerce business for assigned brands and countries. We are looking for someone who has significant and demonstrable hands-on experience running an Ecommerce business (through own Brand Site, marketplaces, retailers) for a global premium brand. You will be spearheading the Company’s aggressive and strategic shift to Ecommerce.

 

This role reports to the Vice President of Digital Experience & E-Commerce, Asia Pacific & Middle East, and is based in our regional headquarters in Singapore. 

 

Key Responsibilities

  • Geographic management: You will be the primary functional and regional lead for local country E-Commerce teams across our regional presence, who look to you for leadership, guidance and advice to develop their overall E-Commerce business and P&L profitability. This includes but is not limited to: digital brand development, channel expansion, campaign management and platform development.
  • Digital Brand management: This role will focus on the development of the brand across all our online E-Commerce and Digital properties. You will be the key E-Commerce stakeholder responsible for ensuring our brand is properly represented in the entire E-Commerce ecosystem.
  • Regional campaigns: Drive regionally-led campaigns that span multiple countries
  • Regional projects: Initiate, own and lead regional projects (new site launches, functionality enhancements) to drive consistent adoption across multiple countries
  • Rolling out best practices: Have a regional view of successes across the region and replicate across multiple countries so that we do not need to reinvent the wheel every time. 
  • Tracking & reporting: Have an analytics-driven approach to driving your business

Key Requirements

In short, we are looking for someone who has experience managing a regional Ecommerce business for a premium brand in a highly matrixed and decentralized environment. The successful candidate for this key role will need to have a strategic mindset, the ability to execute hands-on and confidence to influence others in a highly decentralized environment. Excellent communications skills, superb interpersonal skills and the ability to juggle multiple priorities and the acumen to strive in an ambiguous environment are all necessary skills to be successful in this role. 

 

Education & Experience

  • Able to lead and work with people at all levels across the organization 
  • Skilled at influencing opinion to accomplish business goals and objectives without damaging relationships
  • Decisive, can make sound decisions in the face of pressure
  • Extremely detail orientated with strong sense of work prioritization
  • Outgoing, proactive, fast-learning, independent and innovative
  • Flexible and able to deal with ambiguity 
  • Able to work effectively with teams spread across multiple geographies and time zones

 

Education:

  • Minimum Bachelor’s Degree holder in E-Commerce, Online Marketing or a related field

 

Work Experience:

  • At least 5 years’ relevant experience gained from a premium consumer lifestyle Brand 

 

Required languages

  • Proficiency in English mandatory
  • Working knowledge of other Asian languages (Japanese, Korean, etc.) would be an advantage
Who we are:
Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere.  With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.

Frequently Asked Questions

Is the salary disclosed for the Assistant Manager, Ecommerce, APAC & ME (Contract) position at Tumi?
The salary for this Assistant Manager, Ecommerce, APAC & ME (Contract) role at Tumi is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Assistant Manager, Ecommerce, APAC & ME (Contract) position at Tumi located?
This Assistant Manager, Ecommerce, APAC & ME (Contract) role at Tumi is based in Singapore, Singapore. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Assistant Manager, Ecommerce, APAC & ME (Contract) role at Tumi full-time or part-time?
This is listed as a Full time position. It is posted as a Assistant Manager, Ecommerce, APAC & ME (Contract) role at Tumi.
How do I apply for the Assistant Manager, Ecommerce, APAC & ME (Contract) position at Tumi?
Click the "Apply Now" button on this page. You will be redirected to Tumi's official application portal hosted on oraclecloud where you can submit your application directly.
When was the Assistant Manager, Ecommerce, APAC & ME (Contract) job at Tumi posted?
This Assistant Manager, Ecommerce, APAC & ME (Contract) position at Tumi was posted on Aug 31, 2026. Apply as soon as possible — early applications are often reviewed first.
Assistant Manager, Ecommerce, APAC & ME (Contract)
Tumi
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