Area Manager-Digital Marketing-Marketing Analytics

EXL Talent Acquisition Team
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📍 Gurugram, Haryana, India

About this role

Marketing Analytics & Reporting Consultant – Banking Domain

We are hiring a Marketing Analytics & Reporting Consultant to work with a leading US Financial Services organization on unsecured lending portfolios. The role will focus on delivering data-driven insights, campaign performance tracking, and strategic recommendations across Marketing, Product, and Finance.

Key Skills (Required):

  • Marketing Analytics & Banking domain expertise
  • Power BI (mandatory) – dashboarding & visualization
  • SQL & Python (must-have) – data extraction & advanced analytics
  • Alteryx (good to have) – workflow automation & ETL

 

What You’ll Do:

  • Support tactical & strategic analytics initiatives for US based banks’ team in Marketing / Product / Financial Domain.
  • Evaluate effectiveness of current policies & strategies and recommend changes to business strategy to improve performance by increasing revenue, reducing expenses & enhanced CX.
  • Good understanding of cards P&L components, involved in sizing, recommendation & post implementation tracking and fine-tuning.
  • Lead the development of new rules and strategy by leveraging the existing data, managing the campaigns/monthly/ad-hoc dashboards, analyzing the trends and performing ad-hoc analysis.
  • Provide actionable insights to senior leadership and optimize strategies for growth, efficiency, and customer experience 
  • Clearly communicate analysis as presentations to technical & non-technical groups
  • Manage assigned projects in a timely manner, ensuring accuracy and that deliverables are met.           
  • Develop and maintain effective working relationships with colleagues in other areas of Marketing.        
  • Manage projects independently while mentoring junior team members.

This is a high-impact opportunity to shape marketing strategies in the banking domain while working with advanced tools and a global client.

Graduation

  • Marketing Analytics & Banking domain expertise
  • Power BI (mandatory) – dashboarding & visualization
  • SQL & Python (must-have) – data extraction & advanced analytics
  • Alteryx (good to have) – workflow automation & ETL

Frequently Asked Questions

Is the salary disclosed for the Area Manager-Digital Marketing-Marketing Analytics position at EXL Talent Acquisition Team?
The salary for this Area Manager-Digital Marketing-Marketing Analytics role at EXL Talent Acquisition Team is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Area Manager-Digital Marketing-Marketing Analytics position at EXL Talent Acquisition Team located?
This Area Manager-Digital Marketing-Marketing Analytics role at EXL Talent Acquisition Team is based in Gurugram, Haryana, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
How do I apply for the Area Manager-Digital Marketing-Marketing Analytics position at EXL Talent Acquisition Team?
Click the "Apply Now" button on this page. You will be redirected to EXL Talent Acquisition Team's official application portal hosted on oraclecloud where you can submit your application directly.
When was the Area Manager-Digital Marketing-Marketing Analytics job at EXL Talent Acquisition Team posted?
This Area Manager-Digital Marketing-Marketing Analytics position at EXL Talent Acquisition Team was posted on Aug 21, 2026. Apply as soon as possible — early applications are often reviewed first.
Area Manager-Digital Marketing-Marketing Analytics
EXL Talent Acquisition Team
Apply for this role ↗

You'll be redirected to EXL Talent Acquisition Team's official application page on oraclecloud.