Viant Technology
Internet
Company overview
Viant Technology is a leading people-based advertising technology company headquartered in the United States. The company provides a cloud-based platform for advertising and marketing solutions. Viant's platform uses first-party data to help businesses reach their target audiences across multiple channels, including mobile devices, desktops, and connected TVs. The company offers a number of services, including data-driven advertising technology solutions, custom analytics, and media planning and buying services. Viant has partnerships with some of the world's largest media companies and advertisers, helping them to connect with audiences in a targeted, efficient manner. The company has been recognized as one of America's fastest-growing private companies by Inc. magazine.
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Technology stack
Viant Technology uses RSS to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Open Graph to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Microsoft Clarity to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Linkedin Insight Tag to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Hotjar to analyze user behavior on their website with heatmaps, session recordings, and surveys, enabling data-driven UX optimization and increased conversions.
Viant Technology uses Google Analytics to measure website traffic and user engagement, generating actionable insights for optimizing online performance and marketing campaigns.
Viant Technology uses Facebook Pixel to track website visitor actions and collect conversion data, facilitating precise audience targeting, retargeting campaigns, and accurate measurement of advertising performance for improved ROI.
Viant Technology uses Demandbase to unify sales and marketing with an account-based strategy, identifying and engaging target accounts to personalize buyer experiences and accelerate revenue.
Viant Technology uses HSTS to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Google Font API to easily embed a diverse range of high-quality fonts on its website, enhancing typography, branding, and user experience with robust performance.
Viant Technology uses Twitter Emoji (Twemoji) to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Salesforce Marketing Cloud Account Engagement to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Microsoft Advertising to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses DoubleClick Floodlight to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Google Tag Manager to efficiently deploy and manage website tracking tags, marketing pixels, and analytics scripts without direct code modifications, centralizing data collection and accelerating marketing and analytics initiatives.
Viant Technology uses jQuery UI to enhance web applications with a robust set of ready-to-use, customizable UI widgets and interactions, simplifying development and improving user experience.
Viant Technology uses jQuery Migrate to ensure backward compatibility and smooth upgrades to newer jQuery versions by restoring deprecated features and behaviors, preventing existing scripts from breaking and aiding in code modernization.
Viant Technology uses jQuery to simplify client-side scripting, enabling faster and more efficient manipulation of the HTML DOM, event handling, animation, and AJAX interactions across various web browsers.
Viant Technology uses core-js to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses AOS to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses AccessiBe to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Pagely to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Priority Hints to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Yoast SEO Premium to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Yoast SEO to optimize website content for search engines by providing real-time analysis and actionable recommendations, thereby improving search engine rankings and organic traffic.
Viant Technology uses Amazon Web Services to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Wistia to host, customize, and market professional videos, leveraging advanced analytics and lead generation tools to engage audiences and drive business growth.
Viant Technology uses Vimeo to professionally host, manage, and share high-quality video content, enabling secure distribution, enhanced collaboration, and insightful analytics for diverse business and creative purposes.
Viant Technology uses Bootstrap to enhance their digital capabilities and improve operational efficiency.
Viant Technology uses Google Maps to deliver detailed mapping and real-time navigational capabilities, empowering users to efficiently locate destinations, plan routes, and explore geographical data.
Viant Technology uses PHP to develop dynamic, data-driven web applications and websites, leveraging its robust server-side scripting capabilities for powerful and scalable online experiences.
Viant Technology uses MySQL to store, manage, and retrieve structured data efficiently and reliably, powering scalable web applications and critical business operations with robust data management capabilities.
Viant Technology uses Salesforce to unify customer data and streamline business processes across sales, service, and marketing, enhancing efficiency and driving growth.
Viant Technology uses Sentry to proactively monitor, identify, and resolve software errors and performance issues in real-time, ensuring application stability and an improved user experience.
Viant Technology uses WordPress to enhance their digital capabilities and improve operational efficiency.