Skechers
Consumer Services
Company overview
Skechers is an American footwear company that was founded in 1992 by Robert Greenberg. The company designs, develops, and markets a wide range of lifestyle and performance footwear for men, women, and children. Skechers has a presence in the United States, Europe, Canada, Asia, and Latin America, and is known for its comfortable and stylish shoes. The company's products are sold in various retail channels, including company-owned stores, department stores, athletic specialty stores, and online. Skechers has also expanded beyond footwear and now offers apparel, accessories, and backpacks. With its commitment to innovation, advertising, and marketing, Skechers has established itself as a leading brand in the footwear industry.
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Technology stack
Skechers uses PWA to enhance their digital capabilities and improve operational efficiency.
Skechers uses Open Graph to enhance their digital capabilities and improve operational efficiency.
Skechers uses HTTP/3 to enhance their digital capabilities and improve operational efficiency.
Skechers uses Pinterest Conversion Tag to enhance their digital capabilities and improve operational efficiency.
Skechers uses Facebook Pixel to track website visitor actions and collect conversion data, facilitating precise audience targeting, retargeting campaigns, and accurate measurement of advertising performance for improved ROI.
Skechers uses Google Analytics to measure website traffic and user engagement, generating actionable insights for optimizing online performance and marketing campaigns.
Skechers uses PerimeterX to enhance their digital capabilities and improve operational efficiency.
Skechers uses Kasada to enhance their digital capabilities and improve operational efficiency.
Skechers uses Google Font API to easily embed a diverse range of high-quality fonts on its website, enhancing typography, branding, and user experience with robust performance.
Skechers uses Cloudflare to enhance the performance, security, and reliability of its web applications by leveraging a global network for content delivery, DDoS protection, and WAF services.
Skechers uses theTradeDesk to enhance their digital capabilities and improve operational efficiency.
Skechers uses DoubleClick Floodlight to enhance their digital capabilities and improve operational efficiency.
Skechers uses Google Tag Manager to efficiently deploy and manage website tracking tags, marketing pixels, and analytics scripts without direct code modifications, centralizing data collection and accelerating marketing and analytics initiatives.
Skechers uses web-vitals to enhance their digital capabilities and improve operational efficiency.
Skechers uses jQuery to simplify client-side scripting, enabling faster and more efficient manipulation of the HTML DOM, event handling, animation, and AJAX interactions across various web browsers.
Skechers uses core-js to enhance their digital capabilities and improve operational efficiency.
Skechers uses Impact to enhance their digital capabilities and improve operational efficiency.
Skechers uses Monetate to personalize digital experiences and conduct A/B tests, enabling data-driven optimization to improve conversion rates and customer engagement.
Skechers uses Priority Hints to enhance their digital capabilities and improve operational efficiency.
Skechers uses Segment to collect, unify, and route customer data from all sources to various business tools, enabling a single customer view and powering personalized experiences and analytics.
Skechers uses Apple Pay to enhance their digital capabilities and improve operational efficiency.
Skechers uses Bootstrap to enhance their digital capabilities and improve operational efficiency.
Skechers uses Algolia to enhance their digital capabilities and improve operational efficiency.
Skechers uses Cart Functionality to enhance their digital capabilities and improve operational efficiency.