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Initiative

Business Services

Founded: 1994
Headquarters: 909 Third Avenue, New York, New York 10022, United States
Overview
Location
909 Third Avenue, New York, New York 10022, United States
Headquarter
909 Third Avenue, New York, New York 10022, United States
No of Employees
3200
Industry
Business Services
Company Type
Not Available
Founded
1994
CEO
Mat Baxter
Codes
Not Available
Annual Revenue
1 Billion USD
Total Funding
Not Available
Recent Funding Amount
Not Available
No of Funding Rounds
0
Founders
Interpublic Group
Social Handles
-

Company overview

Initiative is a prominent media communications company in the United States, delivering creative and technological solutions to brands looking to connect with customers. Established in 2000, Initiative has quickly expanded their services, with over 3,500 clients globally and 90 offices worldwide. They offer a full suite of services including media planning, research, content creation, and analytics. With a strong focus on innovation, Initiative is committed to providing highly customized solutions to their clients. The company is dedicated to using data and technology to create compelling campaigns that resonate with audiences and drive business growth. Initiative clients include some of the world's largest companies in a variety of industries.

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Email formats

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Technology stack

RSS
Miscellaneous

Initiative uses RSS to enhance their digital capabilities and improve operational efficiency.

HTTP/3
Miscellaneous

Initiative uses HTTP/3 to enhance their digital capabilities and improve operational efficiency.

reCAPTCHA
Security

Initiative uses reCAPTCHA to differentiate human users from automated bots, protecting websites and online services from spam, abuse, and fraudulent activity while maintaining a seamless user experience.

Twitter Emoji (Twemoji)
Font scripts

Initiative uses Twitter Emoji (Twemoji) to enhance their digital capabilities and improve operational efficiency.

Cloudflare
CDN

Initiative uses Cloudflare to enhance the performance, security, and reliability of its web applications by leveraging a global network for content delivery, DDoS protection, and WAF services.

jQuery Migrate
JavaScript libraries

Initiative uses jQuery Migrate to ensure backward compatibility and smooth upgrades to newer jQuery versions by restoring deprecated features and behaviors, preventing existing scripts from breaking and aiding in code modernization.

jQuery
JavaScript libraries

Initiative uses jQuery to simplify client-side scripting, enabling faster and more efficient manipulation of the HTML DOM, event handling, animation, and AJAX interactions across various web browsers.

WP Engine
Hosting

Initiative uses WP Engine to power its WordPress websites with a high-performance, secure, and scalable managed hosting platform, leveraging developer tools and expert support for optimal site management and growth.

Priority Hints
Performance

Initiative uses Priority Hints to enhance their digital capabilities and improve operational efficiency.

PHP
Programming languages

Initiative uses PHP to develop dynamic, data-driven web applications and websites, leveraging its robust server-side scripting capabilities for powerful and scalable online experiences.

MySQL
Databases

Initiative uses MySQL to store, manage, and retrieve structured data efficiently and reliably, powering scalable web applications and critical business operations with robust data management capabilities.

WordPress
CMS

Initiative uses WordPress to enhance their digital capabilities and improve operational efficiency.

Frequently Asked Questions

What is the address of Initiative's headquarters?

Initiative is headquartered at 909 Third Avenue, New York, New York 10022, United States.

How can I contact Initiative by phone?

You can reach Initiative by calling their customer support number at +1 212-604-4000.

What is the official website for Initiative?

You can visit Initiative's official website at www.initiative.com.

How much revenue does Initiative generate?

Initiative reports an annual revenue of approximately 1 Billion USD.

How many people work at Initiative?

Initiative has a workforce of about 3200 employees.

Which technologies are used by Initiative?

Initiative utilizes technologies like RSS, HTTP/3, reCAPTCHA.

Who is the Chief Executive Officer (CEO) of Initiative?

The CEO of Initiative is Mat Baxter.

How can I get in touch with Initiative?

To contact Initiative, call +1 212-604-4000 or visit their website at www.initiative.com

What sector does Initiative operate in?

Initiative is in Business Services sector.
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