Inmobi
Sales, Marketing & Advertising
Company overview
InMobi is an Indian mobile advertising technology company that offers a suite of solutions for marketers, app developers, and mobile publishers. The company's platform uses AI and big data analytics to provide data-driven insights that help optimize mobile advertising campaigns. InMobi's products include an ad network, programmatic solutions, data-driven audience targeting tools, and a content platform. Some of the world's largest brands use InMobi's technology, which is available in over 190 countries. Headquartered in Bangalore, India, InMobi has offices across the globe, including in the US, UK, China, Australia, and Japan. The company's mission is to enable enterprises to exceed their marketing goals through mobile.
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Technology stack
Inmobi uses Webpack to efficiently bundle open-source JavaScript modules for optimized web application deployment.
Inmobi uses Hotjar to gather qualitative data and feedback through its suite of analytic tools, including heatmaps, session recordings, and surveys.
Inmobi uses Demandbase to target and personalize content for its business-to-business audience.
Inmobi uses Linkedin Insight Tag to power conversion tracking, website audiences, and website demographics.
Inmobi uses HubSpot, a marketing and sales software, to attract visitors, convert leads, and close customers.
Inmobi uses AdRoll, a digital marketing technology platform, to specialise in retargeting.
Inmobi uses DoubleClick Floodlight to track and attribute user conversions directly from advertising campaigns, providing essential data for measuring ROI, optimizing ad spend, and building targeted audience segments.
Inmobi uses Google Tag Manager to quickly and easily manage and update measurement and related tags on their website or mobile app.
Inmobi uses HubSpot Chat to view, manage, and reply to incoming messages from multiple channels.
Inmobi uses Goober to implement streamlined CSS-in-JS styling with a minimal bundle size.
Inmobi uses ScrollMagic to transform the scrollbar into a dynamic playback scrub control for interactive web content and animations.
Inmobi uses jQuery to simplify JavaScript-based web development, streamlining tasks such as HTML DOM traversal and manipulation, event handling, CSS animation, and Ajax.
Inmobi uses HubSpot Cookie Policy Banner to ensure cookie compliance.
Inmobi uses Microsoft Application Insights to provide extensible application performance management (APM) and monitoring for its live web apps.
Inmobi uses Next.js to develop single page Javascript applications built with the React framework.
Inmobi uses Nginx to serve web content efficiently, distribute traffic as a reverse proxy and load balancer, manage mail connections, and accelerate delivery with HTTP caching.
Inmobi uses Sentry to enhance workflow productivity by aggregating real-time errors from across their stack.